Amazon vs. Piracy: Who’s Winning?
by: Michael Clark
My novel Hell on High was pirated this week, one day before launch, and I’m still trying to wrap my head around Amazon’s blunder. Here’s what I think I know:
Brigids Gate Press uploaded the eBook in mid-January for a 99-cent presale. The official launch date was set to March 9. The listing had a nice bright blue thumbnail of what I consider to be a gorgeous cover. Once that was done, we sent out over one hundred advanced reader copies in exchange for reviews and also listed it on NetGalley, which does the same thing.
For seven weeks, we pushed the sale, not for money, but for the reviews. These are free books, after all—one hundred to two hundred people that won’t have to buy it. I’m a new author, and attention is what I need most.