Kickstarter: My Experience and Thoughts on a Failed Campaign

Kickstarter: My Experience and Thoughts on a Failed Campaign

By: Keith Anthony Baird

Everyone starts off as a crowdfunding virgin. I had a vision for it, high hopes in fact, but also a very pragmatic approach (for me, that’s come with age).

I didn’t think for one minute it was going to shake the world but I did believe it had a chance of success. Boy, was I wrong!  To go into all the specifics in this short article would be difficult, so I’m going to narrow it down to a certain set of fundamentals I believe were at the heart of its failure.

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